Combining his extensive experience in visual media with his natural talent for music, Arsh Singh is a star in the making. Following his debut single, his own take on One Republic’s “If I Lose Myself”, Arsh’s latest single is the first written and composed by himself – “Only One”. Having also directed its hard-hitting, emotionally-charged video, “Only One” is the perfect introduction to Arsh’s world, one in which story-telling and human emotion rule and one which is bound to touch audiences worldwide. Arsh himself explains the concept behind the video:
“The whole idea of the video is that regardless of the challenges and difficulties we experience growing up, we must find strength in ourselves. As a kid I would constantly get teased at school because I wore a turban. A lot of the kids in school had never seen anyone with a turban, so it was odd to them, so I would get bullied in school by other kids. So, yes, some of the depictions in the video do relate to my personal experiences. My father wasn’t too physically abusive but he was an authoritarian and had a short temper, especially when it came to me studying and doing schoolwork. For the video, I wanted to show the harsh realities of domestic violence which happens behind closed doors and the effect that it has on kids when they are older. We subconsciously attract and run the same patterns from childhood, with similar scenarios and situations tending repeat themselves, as shown with both characters in the video, from kids to teenagers. In the video there is a transitional moment where the characters are able to recognize self-love and through that self-love the adults then find each other”
“You cannot truly love another until you know how to love yourself”.
Arsh Singh was born up in Dubai and after periods living in India, the UK and Canada, but has now settled in Los Angeles. Obsessed by the art of filmmaking from an early age, he often visualised music videos for his favourite artists and sought refuge in these celluloid worlds when times were tough. Initially Arsh found himself on the other side of the lens, appearing in hugely successful Bollywood films such as Gold Bracelet (2005); the internationally-release horror film, Hotel Hollywood (2010); and All Out Dysfunktion! (2016), released digitally globally by Gravitas.
Despite these successes, as well as many other acting roles, including those in Punjabi music videos, he has resisted the temptation to become a filmmaker himself – until now. His music videos are shot as literal short films, incorporating themes as much as showcasing the artist and the music. Introducing himself to the musical stage with a cover of One Republic’s If I Lose Myself, his talent for storytelling is obvious. With a video which would put many a blockbuster to shame, it’s a heart-wrenching story where we follow the characters from beginning to end with a positive message of self-belief, strength and courage.
A successful businessman, salsa and bhangra dancer, actor, composer, musician, singer and director, it feels like it’s written in the stars that the world will soon be singing his songs and watching his videos.